RE:BRAND: 04 - We’re Not So Different After All
Our creative director has been showing you some of the steps we took to recreate our company brand this past year via our rebrand post series. Today we came across a similar post from BBC, outlining the the nearly two-year process of redesigning and unifying both bbc.co.uk and their mobile website. What we found interesting was how similar our process was to theirs, from conceptual ideas and meetings, to defining their voice and brand, and ultimately a fresh, branded website.
Check it out: BBC Online Rebrand
Posted by Stephanie Fields on Feb. 17, 2010
